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  • Exercise A.

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  • Английский язык спецтексты для филологов


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    Questions to the text





        1. Where are almost all of the major media organizations based in the UK?

        2. What is much of the British media sometimes accused of ?

        3. What British television network remains one of the world's most influential media organizations?

        4. Why did the BBC announce in June 2004 that some departments were to be relocated to Manchester?

        5. How many city-wide daily newspapers are there in London?

        6. What local city-wide music-based, news/talk stations do you know?

        7. Where were most of the national newspapers concentrated until the 1970s? Where are they now?

        8. Where is a large post-production industry centred in London?


    Exercise A. True or false?

    1. All major media organizations in the UK are based in Manchester.

    2. British media is sometimes accused of having a "London bias".

    3. The British Broadcasting Corporation is headquartered in London.

    4. Until the 1970s, most of the national newspapers were concentrated in So- ho, but in the 1980s they relocated to new premises in Fleet Street with automated printing works.

    5. Most of the national newspapers are concentrated in East London.

    6. Fleet Street is commonly used as a collective term for the national enter- tainment industry.

    7. The Evening Standard became a free newspaper in October 2009 after 176 years as a paid-for publication.

    8. London is at the centre of British film and television production industries, with major studio facilities on the eastern fringes of the conurbation and a large post-production industry centred in Soho.

    9. Soho is commonly used as a collective term for the national press.


    Exercise B. Finish the sentences.

    1. Much of the British media is concentrated in London and …

    2. Like the BBC, these produce some programmes elsewhere in the UK, but…

    3. Local city-wide stations include music-based stations such as…

    4. Most of these are in East London…

    5. The move was resisted strongly by...

    6. The independent weekly listings guide Time Out Magazine…

    7. There are a vast number of local newspapers in the London area…

    8. Globally important media companies based in London range from…


    Exercise C. Translate into English.

    1. Лондон со своими непревзойдёнными агентствами массовой инфор-


    мации является одним из главных международных центров коммуникаций в Великобритании.

    1. Все основные сети телевизионного вещания расположены (имеют штаб-квартиры) в Лондоне, включая Би-би-си (Британскую широковеща- тельную корпорацию), которая по-прежнему остаётся одной из самых влиятельных информационных организаций в мире и крупнейшей теле- ра- диовещательной компанией.

    2. Отчасти для того, чтобы опровергнуть утверждение о пристрастном отношении корпорации к столичному Лондону, Би-би-си объявила в июне 2004 года, что некоторые подразделения переедут в Манчестер.

    3. В Лондоне огромный количество радиостанций, предоставляемых на выбор.

    4. На лондонском газетном рынке доминируют лондонские издания на- циональных газет, которые публикуются в британской столице.

    5. До 1970-ых большинство национальных газет были сосредоточены на Флит Стрит, но в 1980-х они переехали в новые служебные здания с типо- графиями.

    6. Последнее крупное новостное агентство Рейтер переехало с Флит Стрит в 2005 году, но словосочетание «Флит Стрит» всё еще используется как собирательное понятие для обозначения национальной прессы.

    7. В Лондоне две ежедневные городские газеты – Ивнинг Стендэрд и Мэтроу: их можно бесплатно получить на улицах, в лондонском метро и на железнодорожных станциях вокзалов.

    8. Ивнинг Стендэрд стала бесплатной газетой в октябре 2009 года после

    182 лет существования её в качестве платного издания.

    1. Лондон – это центр британского телевизионного производства со студийной аппаратурой западной окраине города крупным производством компоновки с центром в Сохо.

    2. Лондон, наряду с Нью-Йорком, один из ведущих центров издатель- ского дела.


    Exercise D. Retell the text.

    Lesson 3. Newspapers. Part I



    Almost every adult in Britain reads or sees a daily newspaper, and many peo- ple remain loyal to a particular paper for life. There are daily papers, published from Monday to Saturday, and Sunday papers. In some cities, evening papers are also published. Newspapers are broadly divided into the quality press and the popular press. The ‘qualities’, also sometimes known as the ‘heavies’, are the se- rious and more expensive papers, with detailed and expensive coverage of home and oversees news, and with a range of additional features such as sports section, financial reports, book reviews, women’s pages, arts summaries, travel news and
    usually a daily topical feature, such as a profile of someone in the news. All ‘qual- ity’ are broadsheet in format, that is with a large page size.

    The ‘populars’, also known as the ‘tabloids’ (because of their smaller page size) or, disparagingly, as the ‘gutter press’, cater for the less demanding reader, who is not interested in detailed news reports. They are cheaper in price, and are easily distinguishable by their large, bold headlines, colloquial use of English, and abundant photographs, often in colour. Their many short items and features usual- ly concentrate on the personal aspects of the news, with reports of the latest scan- dals, sensations and sexual liaisons, especially for celebrities, not excluding the royal family. However, some of the ‘populars’ also offer their reading news cov- erage of a more conventional kind, and some of their ‘scoops’ are newsworthy and important.

    The oldest of the daily ‘qualities’ is The Times, founded in 1785. It has a long- standing reputation as one of the most influential papers in the country, and has become well-known for its extensive news coverage, its sober and generally unbi- ased editorials, its letters to the editor, its financial and sporting pages, its personal column and its daily crossword. It claims to be politically independent, but it is inclined to be right-wing and has an ‘establishment’ image. It is in close competi- tion with two rivals: The Guardian, founded in 1825 (as The Manchester Guardi- an), and The Independent, founded in 1986. The Guardian is noted for its lively reporting, its original features, and generally for its campaigning support for ‘wor- thy causes’, such as educational reform, the protection and conservation of the environment, and animal rights. Politically it is left of centre, and it formerly sup- ported the Liberal Party. The Independent has rapidly acquired a reputation for its excellent news coverage, intelligent reporting, informed comment, and the care it takes not to patronize its readers.

    Each of these papers has a circulation of just under half a million. The Daily Telegraph, founded in 1855, has a circulation roughly twice as big. It is noted for its detailed reporting and good international news coverage, as well as its excep- tionally wide and thorough coverage of sport. It is right of centre, supports the Conservation Party, and has a generally middle-aged to elderly but very loyal readership. The Financial Times, founded in 1888, specializes in City news, but also carries some general news items, features and reviews. It is printed on dis- tinctive pink paper, so that it is sometimes nicknamed ‘The Pink ‘Un’.

    Although newspapers are normally associated with a particular political view- point, either of the right or the left, most have no formal links with political par- ties. (The one exception is the Morning Star). The views expressed are those of the editor, who is appointed by the proprietor of the newspaper. The largest news- paper company in Britain is News International, owned by Rupert Murdoch, the publisher of The Times, The Sun, Today, the News of the World and The Sunday Times.

    The Sun, founded in 1964, has a circulation of around 4 million and currently outsells all other daily ‘populars’. Its most famous feature is its ‘Page Three’ pho-
    tograph of a nude or nearly nude young woman. The Daily Mirror, with a circula- tion of about 3 million, was founded in 1903, and has traditionally supported the Labour party. Both the Daily Express and Daily Mail have circulations of about 1,5 million, and were founded in 1900 and 1896 respectively. The Express has es- tablished a reputation for its lively writing and ‘no nonsense’ reporting, while the Mail is the most sophisticated of the ‘populars’, with well-written ‘crusading’ ar- ticles and serialized fiction. Both papers have weekly book reviews, women’s pages and other regular features. The Daily Star, founded in 1978, is similar to the Mirror. It has a greater number of young women readers than the Mirror, but a lower overall circulation of under 1 million. Today, founded in 1986, has main- tained a high standard of original journalism. Its circulation is about half a mil- lion. be continued

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