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ПортерКонкурентноеПреимущество. Конкурентное преимущество


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ОБ АВТОРЕ

Майкл Портер — один из ведущих мировых специалистов в области кон­курентной стратегии и международной конкурентоспособности, профес­сор Гарвардской школы бизнеса. В 1983 г. вошел в созданную президентом Р. Рейганом Комиссию по конкурентоспособности промышленности, пос­лужившей толчком к широкому обсуждению проблемы конкурентоспособ­ности в США. Профессор М.Е. Портер работал в качестве консультанта глав государств и правительств, мэров городов и руководителей корпораций во многих странах мира. Он — обладатель премии Уэллса по экономике, премии Адама Смита, трех премий компании McKinsey, почетных степеней доктора Стокгольмской школы экономики и шести университетов, автор четырнадцати книг, в том числе «CompetitiveStrategy» {«Конкурентная стра­тегия»), «TheCompetitiveAdvantageofNations» {«Конкурентное преимущест­во наций»), «CasesinCompetitiveStrategy» {«Ситуации конкурентной страте­гии») . Живет в Бруклине, штат Массачусетс.






















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